Our proprietary mobile application publishing platform provides a complete turnkey solution for the rapid development, distribution and operation of automated, real-time mobile gaming services and content transactions. The platform has enjoyed $25M of investment and reduces product development cycle times by greater than 50%. It has successfully created, deployed and operated premium wireless content and services for over 90 major global brands across 120 channels spanning three continents.
Wireless Carrier Integration
In the largely prepaid mobile phone markets of Latin America, the majority of users keep their old phones and do not purchase data plans. This limits the effectiveness of the distribution of premium applications when targeting the mass market. As a result, secure text based applications are the only way to reach 100% of the wireless users. Our platform integrations with the carrier include carrier-secure handset identity and data center message delivery to ensure that we can safely transmit unsecured prize data to mobile handsets via SMS and WAP. All of this is accomplished using a combination of security technologies and special data packet handling.
Strong carrier support is paramount. The wireless carrier can become a strong partner providing access to it users, marketing support, and technical integrations to enable additional security or flexibility.
Mobile Application Publishing Platform
Lottery institutions, gaming and content brands use the system's capabilities to create and operate wireless marketing and distribution programs such as:
(WEB & WAP Portals, SMS & Premium Applications, Carrier & App Store Distribution, Marketing Campaigns)