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Digital Orchid Delivers Mobile Content for Latin America's Top Model and Celebrity Luciana Salazar Gives Exclusive Rights for Global Distribution to Digital Orchid SAN DIEGO, CA, August 16, 2005 — Digital Orchid, the industry's leading innovator in the development, management, and distribution of branded real-time wireless applications, today announced an exclusive distribution agreement with Luciana Salazar, top model and popular celebrity host for the Latin America MTV Music Awards Show. The agreement gives Digital Orchid exclusive mobile distribution rights for all of Luciana Salazar's content, to include wallpapers, screen savers, ring tones, video and audio clips for mobile handsets globally. Salazar is one of the most popular models and well-known celebrity entertainment show hosts in South America. In addition, Salazar was recently crowned queen of top regional Vina Del Mar fashion show in Chile and voted the number one celebrity model by the South American Fashion Media Association. After the award ceremonies in Chile, Salazar was offered contracts to host new celebrity model and entertainment programs by two of the leading television networks in Argentina and Mexico. "No other celebrity model in Latin America commands a bigger fan base than Luciana Salazar," said Carlos Arturo Villanueva, exclusive agent and representative of Luciana Salazar. "Digital Orchid has enabled us the opportunity to expand Luciana's fan base by distributing her image and content to mobile devices globally. We are looking forward to providing the best mobile experience possible, and by working with such a recognized wireless leader as Digital Orchid, our fans will be able to experience mobile entertainment from Latin America's biggest star." With the rapid advancement and improvement of mobile technology's quality and sound for wireless handhelds, audio and video clips are becoming more popular and easier to access, enabling fans to watch and listen to their favorite music videos or download favorite music ring-tones from anywhere around the world. Digital Orchid's mobile platform will provide Luciana Salazar fans with up-to-date ring tones and video and audio clips of her music to download in addition to wallpaper and screen savers. "We are proud Digital Orchid secured exclusive global mobile publishing rights of the top-rated celebrity model and popular Latin America Music wards show host," said NourDean Anakar, Senior Vice President for Digital Orchid. "Enabling Luciana Salazar fans the opportunity to view her images, video and audio features from her shows is a great example of the impact Digital Orchid's technology is making as a leader in wireless media and mobile entertainment in Latin America and around the world." In addition to the United States, Digital Orchid is a market leader in Latin America delivering branded content to consumers in the sports, gaming and entertainment genres. Digital Orchid's offices in Latin America are located in Mexico City, Mexico, and Buenos Aires, Argentina. About Digital Orchid: Digital Orchid, a San Diego-based company provides exclusive wireless branded applications to the global community. Digital Orchid leverages its patent pending platforms to distribute real time dynamic and interactive applications accessible through almost all new handsets. Based on exclusive content agreements and experience with all major carriers. Digital Orchid's partners include major brands in sports, entertainment, broadcast media and gaming. For further information, please visit http://www.digitalorchid.com. |
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